Use Case – E-commerce Registration Form Acquisition

Boost your acquisition rate with multichannel forms

In the ultra-competitive world of online commerce, every visitor counts. Transforming simple incoming traffic into qualified leads and loyal customers is a major challenge for you, e-merchants.

One of the most effective strategies to achieve this goal is the implementation of acquisition forms. In addition to increasing conversion rates, these forms play a key role in enriching your contact base, thus enabling more targeted and personalised marketing campaigns.

Discover the many options offered by ShopiMind to boost your acquisition rate through Marketing Automation!

Conversion of your incoming traffic

Boost the ROI of your acquisition costs by creating a complete & structured conversion tunnel

Enrichment of your contact lists

Easily increase your base of qualified prospects & structure your lead nurturing strategy more effectively

Better analysis of your target

Have a better understanding of your prospects & address more targeted and personalised campaigns

Pop-in Form: Welcome to your e-shop

As the entrance to your e-commerce sales tunnel, the Pop-in allows you to effectively increase your newsletter subscribers, but also to boost the number of your customer accounts.

Easy to implement within our Automation feature, ShopiMind's registration pop-ins are equipped with numerous customisation options to allow you to design an acquisition strategy adapted to your objectives.

  • Intelligent association of several channels: Registration pop-in with redirection to a second discount voucher pop-in for example. Another possibility: a Push notification can contain a redirection to a Pop-in.
  • Ultra personalisation of your registration forms : advanced settings related to the triggering of your Pop-ins, customisation of your form fields, inclusion / exclusion of segments, etc.
  • Intelligent classification of your contact lists & detailed statistics of the registration journey of your visitors.

Boost your e-commerce performance

0%
increase in turnover
0%
increase in average basket
0%
increase in acquisition

On Site Form, an acquisition based on Inbound

Beyond the creation of Pop-ins, ShopiMind offers you the possibility to add registration forms directly within your e-commerce site.

This feature, named Smart Content on site, allows you to integrate a wide choice of elements, including ultra-personalised forms. These contents can be deployed wherever you want on your site (footer, blog page, etc.). You can also and above all, choose who you want to display them to by including / excluding certain segments of your contact base.

As with the Pop-in, these forms can help you increase your newsletter subscriber base and/or your shop subscriber base, by subtly blending in with all the content of your e-commerce site.

Discover other use cases

  • Newsletter Marketing

    An essential tool for maintaining a close link with your subscribers, the newsletter allows you to retain while generating regular sales throughout the year

  • E-commerce KPI Analysis

    Structure the analysis of your Marketing KPI’s & optimise the sales performance of your E-commerce

  • A/B Testing

    Bet on A/B Testing to more easily determine the most effective levers of your Marketing Automation & Campaign strategies