AI is on everyone’s lips, but its adoption remains a real challenge for SMEs.

The SteerFox experts share their advice and feedback in a white paper 100% dedicated to AI for e-commerce:

Understanding the AI of Google’s advertising algorithms and other channels

Advertising algorithms tend to focus their efforts on a tiny portion of the products in your catalog.

Leverage e-commerce data for account structuring and effective targeting

Be present at every stage of their journey, with the right message and the right offer to get them to take action. How can you capture your audience at each stage of the funnel?

Use Gen AI for your Search, Display, PMax and Video campaigns

Our feedback and sharing of results on the use of different generative AIs to generate text, images or even videos aligned with your brand image.

https://www.steerfox.com/ressources/guide-ia-paid-media-2025-revelez-le-potentiel-de-vos-produits-en-e-commerce/

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